Spice Girl 25
Music Week Award 2022 - Best Catalogue Marketing Campaign
Spice Girls turned 25 (Time flies, I know). We recreated the iconic Spice Bus from Spice World for Spotify and took fans on a zigaziging tour across London, celebrating girl power. The 2021 twist? RuPaul's Drag Race UK queens hosted—Baga Chipz as Ginger Spice plus four others as their fave Spice Girls.
40.07m social reach and a post from Posh Spice Victoria Beckham herself ;)
I found it kinda cool to be on Getty? or is it just me?
Creative Mickey Chan & Gotham Pillai
Bus Design Mickey Chan
Film & Photography James Barber
2021 / ACNE
